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Salvation Army

For 28 years, The Salvation Army and the Dallas Cowboys have partnered on the Red Kettle Kickoff, the nationally televised halftime performance that  dazzles audiences across the country. The performance is a Cowboys tradition and inspires millions of viewers to donate to the campaign.

Since teaming up in 1997, The Salvation Army and the Cowboys have helped raise more than $3 billion for the campaign.

For 11 years, we have been supporting The Salvation Army in all area of content needs for the Red Kettle campaign and beyond – video production, social media, print, digital, photography, and more.


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